Traffic Policy
The quality standards and marketing practices required of all traffic.
1. Purpose
This policy defines what traffic and promotion are acceptable in the AffVector program. It protects players, brands, and honest affiliates, and it keeps the program compliant with the rules of the markets we operate in.
2. Accepted traffic
You may promote through the channels you declared and we approved — typically SEO, content, paid search within brand rules, compliant paid social, and permission-based email. New channels must be declared before you use them.
3. Prohibited traffic
The following are not permitted and will not be paid:
- Bidding on, or using, AffVector or brand trademarks in paid search unless expressly authorised in writing.
- Incentivised, misleading, or “forced” traffic, including fake bonuses, false claims, or cloaked landing pages.
- Bot, generated, self-referred, or otherwise non-human or manipulated traffic.
- Spam — unsolicited email, SMS, comments, or messaging — and traffic from illegal, adult, hateful, or infringing sources.
- Co-branding, sub-affiliation, or media that implies an official relationship beyond what we approved.
4. Responsible promotion
All promotion must be truthful and must not target minors or people who have self-excluded. Bonuses and offers must be shown with their real terms. Responsible-gambling messaging must not be hidden or contradicted.
5. Fraud and manipulation
Any attempt to manipulate tracking, inflate conversions, disguise traffic sources, or misrepresent activity is a serious breach. We use manual and automated checks to detect it.
6. Consequences
Traffic in breach of this policy may be rejected or reversed without payment. Serious or repeated breaches may lead to suspension or termination, forfeiture of affected commission, and, where warranted, referral to the relevant authorities.